5 LED display companies issued price adjustment notices

In 2026, the price adjustment trend of the entire LED display industry chain will continue. Recently, many industry chain companies such as Unilumin Technology, AET Altai, Standard Semiconductor, Yili Technology, and Silicon Electronics have successively issued or updated product price adjustment notices.

According to statistics from Display, experts say, there are currently more than 60 companies that have jointly adjusted prices, covering core links in the entire industry chain such as chips, packaging, power supplies, ICs and displays. Judging from corporate announcements, the direct motivation for this round of price adjustments generally points to the continued rise in raw material costs.

▋ Unilumin Technology

On March 26, Unilumin Technology issued a notice on product price adjustments, stating that recently, affected by the sharp increase in raw material prices, the procurement cost of the company's core materials has increased significantly. Although the company has tried its best to absorb some of the pressure through internal optimization, in order to ensure the continued provision of high-quality products and the stability of service quality, after careful evaluation by the company, starting from March 26, 2026, the prices of all products will be appropriately adjusted.

The specific implementation standards will be subject to the latest quotation issued by the company or the notification from the dedicated sales staff. Orders confirmed before this date will still be executed at the original price.

▋ AET Altai

On March 18, AET Altai issued a notice on the sales price adjustment of LED display products. The notice shows that due to the influence of upstream market conditions, precious metal prices continue to rise sharply, which directly leads to a significant increase in the supply chain cost of core raw materials for LED displays.

In the face of the current objective challenges, in order to ensure that we continue to provide you with high-standard display quality and stable delivery services, and in response to the country's call to oppose industry involution and promote high-quality development, the company has decided after careful research: Starting from March 18, 2026, the sales prices of AET Altai's full range of LED display products will be increased by 5%-15%.

▋ Standard Semiconductor

On March 23, Shenzhen Biaopu Semiconductor Co., Ltd. issued a price adjustment letter. The company stated that recently, driven by drastic changes in the global supply chain, raw material costs have continued to rise, commodity price fluctuations have intensified, and core spare parts have increased significantly, leading to a significant increase in equipment production costs.

After careful evaluation by the company, it was decided to implement price adjustments for all products. This price adjustment will be implemented from 0:00 on March 23, 2026. The specific adjustment plan is as follows:

1. The entire series of products: LED packaging and testing equipment, semiconductor packaging and testing equipment, passive component packaging and testing equipment, and automated testing equipment will increase by 10%-15% on the original price.

2. If the contract has been signed before March 23, 2026 but has not been shipped, the original contract price will apply.

3. For new contracts signed after March 23, 2026, please contact our sales person for inquiry.

▋ Yili Technology

On March 23, Yili Technology issued a price adjustment notice for display driver chips. The company stated that in the face of changes in the international situation starting in the third quarter of 2025, the prices of semiconductor raw materials such as gold and copper have continued to rise, causing the company's display driver chip product production costs to continue to increase significantly. Although the company is committed to internal cost optimization, the increase in production costs has exceeded the load range.

In order to ensure a stable supply of high-quality products in the future, after careful consideration, price adjustments will be made for display driver chip products:

1. Effective date: April 1, 2026. After this price adjustment takes effect, all new orders will be executed at the adjusted price.

2. Price adjustment range: increase by 15%-20%.

3. Specific models and pricing: Subject to the official quotation published from the effective date.

▋ Silicone Electronics

On March 23, Silicone Electronics released a price adjustment statement. The company stated that there has been a structural cost increase in the semiconductor industry supply chain recently. After careful evaluation by the company, the relevant cost pressure has gradually been transmitted to the overall knowledge system. The specific details of the price adjustment are as follows:

1. Corresponding product type: display driver chip

2. Price increase rate: 15%

3. Execution time: April 1, 2026

▋ Attached is the progress of the joint price adjustment of more than 60 companies